From Clicks to Customers: The Complete Guide to Conversion Rate Optimization
You’ve worked hard to get people to your website. Your ads are running, your SEO is bringing in visitors, and traffic numbers look great. But here’s the truth: traffic alone doesn’t grow your business. Turning those clicks into paying customers does.
That’s where Conversion Rate Optimization (CRO) comes in, If you’re a business owner in Calgary or anywhere in Alberta, this guide will show you exactly how to make every visit count.
Behind the Name: Grow Your Business with Carmella
Grow Your Business with Carmella When tackling growth challenges, a one-size-fits-all approach doesn’t suffice. At Carmella, we understand that excellence requires more than standard solutions. Our approach integrates consultancy, coaching, and marketing expertise tailored to meet your needs. Our sales, marketing, and leadership solutions are designed to address your challenges, advance your business, drive results, […]
The Top Influencer Marketing Platforms for Brands in 2024
The Top Influencer Marketing Platforms for Brands in 2024 It’s no secret that influencer marketing is one of the best ways to grow your business and is worth the hype and investment in 2024. Based on that fact alone, it should be no surprise that the industry is soaring to reach $22.2 billion in 2025. […]
Unleashing the Power of TikTok Ads in 2024
Unleashing the Power of TikTok Ads: Carmella Marketing’s Guide to Success In the evolving landscape of digital marketing, staying ahead of the curve is crucial. The latest buzz? TikTok’s foray into the search ad market. Carmella Marketing is here to guide you through this exciting development and help you leverage TikTok’s Search Ads Toggle for […]
Holiday Marketing Strategy – 2023 Guide
Holiday Marketing Guide 2023 The sound of jingling bells, the scent of pine trees, and the promise of joyful celebrations are just around the corner. Yes, you guessed it, the holiday season is fast approaching! As business owners, this means it’s time to dive into the exhilarating world of Holiday marketing strategies. Join Carmella Marketing […]
Instagram Threads: 5 Things to Know About the New App
5 Things to Know About Instagram’s New App: Threads Will Threads Sew Twitter’s Mouth Shut? Things are once again heating up in the battle of the tech billionaires after last week’s bizarre-o news cycle, which reported a possible mixed martial arts cage match between Elon Musk and Mark Zuckerberg in the Roman Coliseum (if this […]
Digital Marketing: The What, When, Where and How
With the highly accessible nature of the internet and the total number of users online increasing every single day, the way we shop and purchase products and services is changing at breakneck speeds. For businesses, digital marketing (which is defined as any marketing that uses an electronic device or the internet) is a way to […]
Turn Browsing into Buying with Retargeting
Retargeting 101: Get Started and Achieve Greater ROI You’ve probably noticed that you’re shown ads for things that you’ve recently searched for online. That’s called retargeting, and it happens because advertisers want to show their ads to people who are most likely interested in what they have to offer. It can be a powerful tool […]
Spring Cleaning: It’s Time to Refresh your Website!
How to Approach a Website Refresh This Spring A website refresh is a critical aspect of maintaining a strong online presence and ensuring your website stays up-to-date and relevant to your target audience. The process of refreshing your website involves updating and optimizing various elements of your website, including its design, content, and functionality. In […]
Digital Marketing Trends For 2024
2024 Digital Marketing Trends What Digital Marketing Trends Will Have the Most Impact in 2024? Digital marketing is constantly evolving, and it’s important to stay ahead of the curve to ensure your business remains competitive. As we move into 2024, there are a number of digital marketing trends that are likely to gain traction. This […]