How RE/MAX

Became Brokerage of the Year

Clarity, coaching, and smarter systems drove performance up and stress down.

Remax Canmore

Intro

Background

Real Estate / Residential Brokerage in a Competitive Market

RE/MAX was already a well-known name in real estate—but they knew they could do more with less. Over three years, Carmella partnered with the brokerage to level up leadership, streamline sales, and focus the team’s energy where it mattered most.

The

Challenge

Even with brand strength and market visibility, RE/MAX faced common scaling problems: busy agents, inconsistent marketing, and no clear system for lead generation or conversion. They wanted results—without burnout.

Our

Approach

Carmella delivered an integrated coaching and marketing strategy focused on execution and results:

DISC Training: Helped agents adapt communication styles to close more effectively

Sales Coaching: Introduced custom frameworks for lead tracking and deal flow

Marketing Strategy: SEO workshops, GMB training, and consistent content calendars

Executive Coaching: Developed leadership capacity across brokerage management

Agent Coaching: Focused 1:1 sessions to build confidence, efficiency, and results

Award-winning
results

New Sales
systems

Team
Growth

The

Results

Canadian Brokerage of the Year (2019)

18% Growth in Realtor Count

40% Increase in Individual Transaction Volume

Improved Focus Across Teams

Higher Conversion Rates from New Lead Frameworks

Award-winning
results

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