3 Essentials of a Winning Instagram Marketing Strategy
[vc_row type=”full_width_background” full_screen_row_position=”middle” column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” scene_position=”center” top_padding=”8%” bottom_padding=”6%” text_color=”dark” text_align=”left” row_border_radius=”none” row_border_radius_applies=”bg” overlay_strength=”0.3″ gradient_direction=”left_to_right” shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” gradient_direction=”left_to_right” overlay_strength=”0.3″ width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” bg_image_animation=”none” border_type=”simple” column_border_width=”none” column_border_style=”solid”][vc_row_inner column_margin=”default” column_direction=”default” column_direction_tablet=”default” column_direction_phone=”default” bottom_padding=”50″ text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_tablet=”inherit” column_padding_phone=”inherit” column_padding_position=”all” column_element_spacing=”default” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” […]
Marketing to the Authentic Experiencer
[vc_row type=”full_width_background” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”6%” bottom_padding=”6%” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]As a provider of travel and adventure products and/or services, you know how important it […]
The Path To Purchase in 2020
Reflecting on personal shopping habits over the past 12 months has caused us to examine the traditional sales funnel method. The top of funnel and bottom of funnel tactics no longer stand true as the distracted shopper searches for a moment of inspiration. The path to purchase has changed. As we wrap up the holiday […]
Why Influencer Events Are A Growing Trend You Can’t Afford To Ignore
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Influencers are a mainstay of marketing in 2019, and that doesn’t look set to change in 2020. But the way influencers are used by brands is changing, and influencer events are one example […]
How to Engage your Social Community with Pop-up Events
[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Pop-up events offer brands a wealth of benefits. They’re a cost-effective way of boosting sales and brand awareness without breaking the bank. Plus, short-term leases mean you can set up shop for an […]
Planning the Perfect Holiday Campaign
[vc_row type=”full_width_background” full_screen_row_position=”middle” bg_color=”#eaeaea” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”7%” bottom_padding=”7%” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Running a successful holiday marketing campaign can be a bit finicky. They can either bring in a huge ROI, or they can bring immense disappointment with a very low or […]
Alignable – THE Small Business Network
[vc_row type=”full_width_background” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” top_padding=”8%” bottom_padding=”6%” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none” shape_type=””][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_row_inner column_margin=”default” bottom_padding=”50″ text_align=”left”][vc_column_inner column_padding=”no-extra-padding” column_padding_position=”all” centered_text=”true” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_shadow=”none” column_border_radius=”none” column_link_target=”_self” width=”1/1″ tablet_width_inherit=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text] Love it or hate it. It’s effective for generating business connections within your […]
What Can Carmella Do For Your Business?
WHY WORK WITH CARMELLA? Carmella functions as an in-house marketing team and supports your organization’s marketing needs. We deliver award-winning social media and advertising content that meets your business objectives. Our clients have reported feeling the ‘Carmella Effect’. Carmella Effect noun ef· fect | \ i-ˈfekt , e-, ē-, ə-\ Definition of effect (Entry 1 […]
Generate a Great Social Media Presence and Get the Attention Your Business Deserves
“Social media is like a piece of string”, says Stephanie O’Brien “You can simply choose how much string you want to snip off at any time depending on your goals”. It’s not unrealistic to feel like you can spend forty hours per week on Instagram alone – as a business owner how do you […]
Ten Reasons Why You’ll Want to Summit
In its second year, the Rocky Mountain Social Summit is boasting over 25 speakers from around the world, coaching sessions, and networking opportunities hosted in Canada’s first National Park; beautiful Banff, Alberta. Carmella is the co-host and co-founder of this signature event. 1. The number of women in tech for Alberta is double […]