Digital Marketing Trends For 2024
2024 Digital Marketing Trends What Digital Marketing Trends Will Have the Most Impact in 2024? Digital marketing is constantly evolving, and it’s important to stay ahead of the curve to ensure your business remains competitive. As we move into 2024, there are a number of digital marketing trends that are likely to gain traction. This […]
How to Measure SEO Performance
How to Measure SEO Performance SEO, or search engine optimization, unites several strategies to improve the website’s position in search results. What can you do to improve SEO? The algorithm used by Google includes more than 200 ranking variables. Due to this, activities range from relatively straightforward ones to technically demanding tasks, including: optimizing pages […]
SEO Video Marketing: Guide to Utilizing Video Marketing to Increase Traffic and Generate Leads
To grow your business, you need traffic! You need people to see your offer. But what’s all that traffic for if they don’t turn into leads or sales? Your content needs to be structured to drive conversions. And what’s the best media to make it all work together? SEO video marketing. Since platforms like TikTok […]
Google Business, Maps, and Search Update
Google My Business will be Replaced with Google Search and Google Maps in July 2022 The Google My Business (GMB) app is officially dead. But before you start writing a eulogy or panic that your business will disappear into the ether of the interweb- don’t worry you can still access your new Google Business account […]
GA4 Has Arrived: Here is What You Need to Know
On March 16, 2022 Google announced the end of an era as we know it; Universal Analytics (also known as GA3) is being retired. Marketers around the world who have been relying on GA3 since its release in October of 2012, will no longer have access to historical data in GA3 as of Jan 1, […]
7 Marketing Techniques To Grow Your Online Business
As the year 2022 begins, we are witnessing a rapidly changing landscape. Life has gone virtual as working, socializing, shopping and ordering online becomes the norm as a result of the COVID-19 pandemic. Many hidden professional opportunities exist on the internet, and most people require little to no skill to leverage these opportunities and start […]
5 Notable Digital Marketing Trends in 2022
Digital marketing is ever-evolving and never gets left behind – so it’s important to follow some of the more notable trends that can affect your business. And in this article, we will share with you 5 digital marketing trends 2022 will bring! Within the past year, we’ve seen some major shifts in digital marketing, and […]
5 Ways Google My Business Improves Your Search Engine Optimization
Over the years, Google has proven to be the king of SEO for a variety of reasons. According to recent data, 84% of people use Google at least three times a day, with the search engine processing 3.5+ billion queries daily. With an undisputed search engine market share of over 92%, Google is the platform […]
First-Party Data Strategy and How to Use It To Your Advantage
First-Party Data Strategies – Why Do They Matter? Twitter jokes have abounded recently, with people claiming they have “won” email, showing off their 15-gigabyte inbox full to the brim of sales offers, membership requests, limited-time offers. There is no way around it: we are living in the era of junk mail. In response to the […]
Are You Killing Your Sales Through These Common Email Marketing Mistakes?
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